Driving SaaS Growth with AI-Powered Sales Automation and Smart Outreach
3×
increase in qualified leads
80%
faster response time
leads missed after-hours
Zero
Jashan Preet Singh
Head of Sales & Operations
"Builts.ai gave us the tools to run a 24/7 sales engine. Our outreach is faster, smarter, and fully automated - we’ve never been more efficient."
Use Case:
AI-Powered Sales Automation and Cold Calling System
Industry:
SaaS / B2B Software
The Challenge: How can a fast-growing SaaS company scale outbound sales without expanding headcount?
KwikUI, a SaaS platform providing user interface optimization tools for digital businesses, faced a major bottleneck — scaling sales outreach efficiently. Their sales team manually managed call lists, follow-ups, and lead tracking using disconnected tools. Missed follow-ups, inconsistent reporting, and delayed responses were limiting their ability to convert inbound and outbound leads effectively.
“Every day we were losing time to repetitive tasks — manual call logs, missed follow-ups, and slow response times. We needed an automated system that could run our outreach like a machine without losing the personal touch.”
KwikUI wanted a system that could intelligently manage cold calls, automatically follow up with prospects, and provide unified visibility into their sales pipeline — all without hiring additional sales reps.
The Solution: AIOS + Cold Calling Software for Smart Sales Automation
Builts.ai deployed its AI Operating System (AIOS) alongside a custom cold calling automation system, creating a fully integrated, data-driven sales operation.
AI-Powered CRM Integration – All leads were centralized into a single platform. AIOS automatically categorized, scored, and assigned leads based on engagement level and likelihood to convert.
Automated Cold Calling System – The new calling system enabled real-time call scheduling, voicemail drops, and AI follow-ups. Calls made during off-hours triggered AI agents to handle conversations or schedule callbacks automatically.
Smart Outreach Workflows – AI-driven workflows handled follow-ups, reminders, and personalized messaging sequences across email, SMS, and phone.
Analytics & Insights Dashboard – Leadership gained complete visibility into lead response rates, call performance, and conversion analytics to make informed decisions.
The Results: Scalable, Always-On Sales Operations
KwikUI transformed its outbound sales operations, achieving a 3× increase in qualified leads within two months of deployment.
Response times dropped by 80%, while AI follow-ups and automated workflows ensured every prospect received timely outreach — even after hours.
The sales team no longer wastes time on repetitive administrative work, allowing them to focus on building relationships and closing deals.
With the AI Operating System and cold calling automation, KwikUI now runs an always-on, fully integrated sales machine that scales effortlessly as their customer base grows.
Ready to automate your sales operations like KwikUI?
Streamline your outreach, eliminate missed leads, and scale your pipeline with Builts.ai’s AI-powered operating system and automation tools.